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Football meets Humor - A Social Media Story

Humorous online magazine dedicated to football in a satirical manner – Especially known for amusing sports commentator bingos, that made them a huge name in the German Sports Social Media scene.

FUMS

Timeframe

2016 – 2018

Type

Volunteering

Industry Category

Social Media: Sports

My Skills

Social Media

Design

Content Creation

Humor

Overview

FUMS is an online magazine that humorously and satirically explores the world of football. I’m proud to have supported FUMS in their work for a while, primarily focusing on creating graphics and content. Notably, my contributions included posts from the legendary section ‘Arbeitsnachweise’, where funny and curious lines from German football commentators were shown in a 5×5 bingo field. This significantly contributed to the magazine’s long-standing popularity. Today, it boasts over 200,000 Instagram followers and over 150,000 people following on Facebook.

Mission & Drive

With the ‘Arbeitsnachweise’ section, remarkably funny, unconventional, or amusing quotes from German football commentators like Marcel Reif and Fritz von Thurn und Taxis were presented for respective games. Those were humorously summarized, creating amusing bingo-like images. This format became a special feature for the FUMS magazine, contributing significantly to its popularity and success.

I had the privilege of contributing to this format and generating input for it. One of my most memorable moments was creating the one for the 2016 Champions League Final in the age of only 16.