Big performances made easy: Custom social media graphics for amateur sports clubs – completely free.
Overview
2019
Self-managed project
Sports, Marketing, Social Media, Design, Acquisition
What was Kickframes?
Kickframes was an individual sports club social media marketing experiment. As part of this community experiment, custom social media graphics for selected amateur clubs and personalized player wallpapers were created – completely free of charge. The clubs made benefit from fresh new looks for their social media feeds.
Outcome and milestones
The project successfully analyzed the use case of custom social media graphics and captured customer needs through various manual tests. Additionally, it provided an easy way to support amateur football in the region, marking an important milestone in my personal connection to some local amateur clubs.